There has never been a more important time than now to support local wineries, wine-related businesses, and tour guides in the Black Sea region.
The countries of the Black Sea region boast rich cultural heritage of viticulture, winemaking and unique wine production practices. Still they do not have the representation they deserve. The 29-month SeaOfWine project, implemented within the Joint Operational Programme Black Sea Basin 2014-2020 funded by the European Neighbourhood Instrument, is to help wine and travel sector businesses and stakeholders in the four participant countries develop common approaches for presenting and promoting their products and services.
Wine is more than a beverage — it’s an experience.
Connecting Armenia, Georgia, Ukraine and Greece, the Sea of Wine project helps wine and travel businesses showcase their offerings while travelers and wine lovers through this website have access to a comprehensive online database and an opportunity to plan their trips wherever they are. We give them accurate information and memorable experiences!
Together with the project partners, we have prepared the Report on Background project analysis that capitalizes upon existing EU projects and best practices of macro-level significance EU & Black Sea regarding local and regional tourism development and social entrepreneurship, developed the country-level comprehensive database of the wine tourism sector: wineries, grape varieties, wines, wine-related HORECA, travel agencies working with wine packages, wine events in each country, have created country-level thematic wine routes – 6 for Armenia (21 wineries), 6 for Georgia (25 wineries), 10 for Ukraine (49 wineries), and 13 for Greece (60 wineries).
Along with developing and implementing country-level wine routes and incorporating them into a single Black Sea Wine Route, the project conducted:
Wine tourism training session
We have developed a training program for wine, HoReCa and wine tourism industry representatives.
"Let's talk about wine" and "Black Sea wines" events
Enhancing the cross-border cooperation and positioning of the Black Sea region as a single wine tourism destination, the events brought together wine and wine tourism related people.
The Black Sea wine glass member labeling
Research and introduced a common label that unites the countries and brings more recognition to the region as a wine tourism destination.
Our project partners have decades of expertise in wine education, business consultancy and even winemaking!
Our specialists in the four countries have travelled extensively to select attractions, accommodations, wineries, and restaurants included in the Black Sea Wine Route.
To support the main outcomes of the project the following supplementary deliverables have been produced: Fam (Press) Trips, Sustainability report, Research study on “Wine Routes: Development of Wine Tourism Destination and Local Communities. Post COVID Recovery”, Research study on “Wine tourism and the contemporary risk management. The impact of global risks on the wine tourism”
The 29-month project, implemented within the Joint Operational Programme Black Sea Basin 2014-2020 funded by the European Neighbourhood Instrument, will help wine and travel sector businesses and stakeholders in the four participant countries develop common approaches for presenting and promoting their products and services. The project includes partners ICARE Foundation from Armenia, Georgian Center for Agribusiness Development from Georgia, Odesa National University of Technology from Ukraine and The Aristotle University of Thessaloniki from Greece.
Project funded by European Union
The Sea of Wine Project
Black Sea Cross-Border Cooperation
International Center for Agribusiness Research and Education Foundation
Georgian Center for Agribusiness Development
Odesa National University of Technology
Aristotle University of Thessaloniki